We’re Helping You Level Up: IAAPA Expo 2019 Recap

We’re Helping You Level Up: IAAPA Expo 2019 Recap


This is my ninth IAAPA Expo which is
kind of crazy to think about. This one has been really special. We’ve had the biggest booth we’ve ever done in the history of our company. We’ve put more attractions and experiences into this booth and the reaction that we’ve
received from the attendees has been phenomenal. The new attractions that we’ve brought to IAAPA this year are the epitome of leveling up. You’ve got Lucky Putt which is a whole new iteration of mini golf which hasn’t
ever changed really in a hundred years. And so it’s something that’s a brand new
type of experience that’s gamified and engaging for customers to bring in new
people that are looking for that experience and socialization which is so
lost these days in the digital world. And then we have our other attractions like Hologate Blitz which you’re literally driving futuristic elements and fighting against seven other racers and just having that fun competition that’s
so engaging and exciting. The Hologate tower is a huge piece that people have gotten really excited about so not only is it a chance to level up it’s also a
great opportunity to draw the visual stimulation that they need to drive
those plays and it’s making use of their footprint a little bit more efficiently
compared to having to go for the side by side. With the Hologate arena we’re once again playing a lot of the Zombyte game, the first-person zombie shooter. There’s always screams and fun and people kind of freaking out when the zombies come at their face. That’s always a lot of fun. We keep getting bigger and
bigger every year and throwing this block party and you know
bringing more cool experiences to the table for folks to try out. I think what makes this one so unique is the fact that people now know that we are
the place to come to for solutions beyond just the attraction itself but
how to engage the guests in a whole different level, and when we can help
them do that we’re just having deeper more meaningful conversations than we’ve
ever had before so for us it you know in this industry it’s all about memories
and when we can see and the attendees and the memories they make by playing
the attractions that we offer just here in a trade show floor and we know we’re
doing something right and they can take these attractions home to their own
businesses and provide those memories for thousands of their own guests and
that’s something that for me is really exciting and one of the most fulfilling
parts of this job. To me the highlight of the show is just being able to see so many of the people that we work with and it’s like a big family reunion and
hearing how successful they’re being and what they’re looking to do to improve
their business and leveling up with all of that. We’re so blessed with this
industry to have people who are so engaged and really have the right
mindset in their heart to be able to you know bring something new and have a
positive impact in the lives of their employees and their guests and being
able to hear how some of our attractions have been able to be a part of that success is really fantastic.

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